|
Getting great product reviews requires more than simply sending out a reviewer's guide. To ensure excellent reviews it is critical that you run a well-planned product review program.
The Product Review Program Toolkit includes templates (reviewer's guide, review program plan and 13 others), samples/examples, tips and a narrated presentation so that you can learn how to plan and execute a high-impact product review program and get great reviews. Based on twenty years of experience and running dozens of review programs, the toolkit teaches best practices and gives you the tools, templates
and training so that you can:
- Get the best possible reviews
- Position your product to win against competitors
- Create"buzz" with customers & the industry
- Increase sales and revenue
- Support your other marketing programs
- Save time: run a review program with less effort
- Give your product the best chance of success
|
|

The
Product Review Program Toolkit is an
INSTANT ELECTRONIC
DOWNLOAD
that includes templates (reviewer's guide, press materials, etc.), samples, guidelines/tips and a narrated presentation to teach you how to run a review program .
|
|
Plan and execute a high-impact Product Review Program
- Get the budget and executive buy-in you need
- Give your product the highest chance of getting great reviews
- Leverage the learning from dozens of product review programs
- Avoid common pitfalls and mistakes
Save time
- No need to create your own plans and templates from scratch
- Click-and-type templates (reviewer's guide, review program plan,etc.): Word, PowerPoint
& Excel format
- Focus on content, not formatting
- Fully customizable - add your company logo and other information
Comprehensive
toolkit includes everything you need to get started
- Narrated on-demand training presentation
"How to Get Phenomenal Product Reviews"
- Why good product reviews are so critical
- Top 10 ways to get great product reviews
- How to use a reviewer's guide
- Other tips & best practices for a successful product review program

The 37 slide narrated presentation teaches you how to plan and
execute an effective product review program and avoid common mistakes.
- White Paper
Top 10 Product Review Program Mistakes
Maximize your chances of getting positive reviews
- Templates
For the most common product review program documents (15 templates included)
- Reviewer's Guide (Word Template)
- Product Review Program Plan (Word Template)
- Competitive Product Comparison (Word Template)
- Reviewer's Kit Cover Letter (Word Template)
- Roles & Responsibilities Matrix (Excel Template)
- Reviewer Tracking Database (Excel Template)
- Product Review Program NDA (Word Template)
- Product Review Program FAQ (Word Template)
- Press Release Background Document (Word Template)
- Press Release (Word Template)
- Press & Reviewer Kit Checklist (Excel Template)
- Company Backgrounder (Word Template)
- Competitive Product Comparison (Word Template)
- Press Presentation (PowerPoint Template)
- Analyst Presentation (PowerPoint Template)

Pre-formatted templates and reviewer's guide allow you to plan and
run a product review program quickly and effectively.
- Samples & Examples
To use as a reference when creating your own product review documents (9 samples included)
- Reviewer's Guides (4 PDF Samples/Examples)
- Press Release (PDF Sample/Example)
- Testimonials & Success Stories (PDF Sample/Example)
- Screen Shots (PDF Sample/Example)
- Competitive Comparison (PDF Sample/Example)

Leverage the samples, examples and reviewer's guides to gain a
better idea of how to write your own documents.
- Guidelines & Tips
Additional tips and examples (3 included)
- How to Write Features and Benefits (PDF Tips & Guidelines)
- Press Release Guidelines (PDF Tips & Guidelines)
- Press & Analyst Launch Timeline (PDF Tips & Guidelines)

Guidelines and tips show you how to avoid common mistakes
.
- Free 30 Minute Consultation
Includes a 30 minute consultation with the Product
Management and Product Marketing experts at the 280 Group. Use the consultation
to help provide you with guidance while planning your product review program.

Nominated for the Association of International Product Marketing& Management (AIPMM)
"Excellence in Product Management Tools" award!
|
|
|
|
|
The 280 Group methodology, toolkits and templates are used by thousands of customers worldwide, including 3Com Corporation, Agile Software, Agilent Technologies, Microsoft, SAP, Toshiba, Autodesk, Cisco, Citrix, Claritas, D-Link, Dolby Laboratories, Fandango, Hewlett Packard, IBM, Monster.com, NEC, NetManage, SugarCRM, Travelocity, VeriSign, VMware, Yahoo and many more.
Buy it Now!
Don't risk getting bad reviews for your product. The Product Review Program Toolkit will teach you how to give your product the best chance to get reviews that help it to sell. The toolkit and will save you hours of time and help to ensure that your review program goes as smoothly as possible.
The Product Review Program Toolkit is only $99 - it will help you dramatically increase your chances of good reviews that will increase your product's revenues.
The toolkit
includes all of the following materials:
- INSTANT ELECTRONIC DOWNLOAD
- Narrated on-demand training presentation that teaches you how to run a product review program
- 15 templates in PowerPoint , Excel & Word format (reviewer's guide, review program plan, etc.)
- 3 sets of tips and guidelines to help you avoid common mistakes
- 9 sets of samples & examples (including 4 reviewer's guides) to leverage for your own work
- 280 Group Product Management best practices
white papers and Top 10 Review Program Mistakes white paper.
- Product Management and Product Marketing examples
and sample documents.
- 30 minute consultation with the 280 Group
Product Management experts.
To purchase and download the 280 Group Product Review Program
Toolkit click on the button below to use our secure online payment system
or send a check for $99 (make sure to include your email and mailing address)
to:
280 Group LLC
1350 Dell Avenue, Suite 105
Campbell, CA 95008

Price: $99

Which is right for me? Compare All 280 Group Products.
Still have questions? Read
our FAQ or download a free evaluation version .
POLICIES:
REFUNDS
We provide downloadable evaluation versions, screen shots and other information so that you know what to expect when you purchase our products. Please make sure that you thoroughly review these before deciding to make a purchase. If you have made a purchase in error or are not satisfied we offer a 10 day money back guarantee.
30 MINUTE CONSULTATION
The thirty minute consultation is limited to 30 minutes per customer, regardless of how many toolkits are purchased.
SINGLE USER LICENSE
This product is governed by a single user license and may only be used by one person. If others wish to use it they will need to purchase their own copy. Multiple user and site licenses are available - please contact the 280 Group for details.
WINZIP
The download file is in Winzip format. We recommend you download and install the free evaluation version of Winzip to de-compress the files. You may use any utliity that you want (WinRAR, build-in Windows unzipping, etc.), but the only one we have tested and "officially" support is Winzip.
|
|