The 280 Group
Optimal Product Management and Product Marketing
  • Home
  • Company
    • About
    • Team
    • Clients & Projects
    • Testimonials
    • News
    • Partners
    • Awards
    • Work Samples
  • Services
    • Services
    • Product Management Assessments
    • Consulting & Contractors
    • Product Management
    • Product Marketing
    • Coaching
    • Optimal Product Process Methodology
  • Training & Certification
    • Help Me Decide
    • Course Listing & Pricing
      • Optimal Product Management & Product Marketing
      • Agile Product Management Excellence
      • How to Be a Phenomenal Product Manager
      • Certified Product Manager Exam Intensive Prep
      • Social Media Marketing BootCamp
    • Training Calendar
    • Self-Study
    • Public Training Courses
    • Certifications
    • Private Training
  • Products
    • Certification Self-study Courses
      • Certified Product Manager
      • Certified Agile Product Manager
    • PM Office
    • Toolkits & Templates
      • Product Management Lifecycle Toolkit
      • Product Roadmap Toolkit
      • Product Launch Toolkit
      • Competitive Analysis Toolkit
      • Beta Program Toolkit
      • Product Reviews Toolkit
      • Developer Program Toolkit
  • Resource Central
    • Profession
      • Optimal Product Management Blog
      • Product Management Manifesto
      • Product Management Surveys
      • Product Management Newsletter
      • Product Management Associations
      • Lean Product Management Book
    • Careers
      • Job Listing Sites
      • Product Manager Job Descriptions
      • Training
      • Certifications
      • 280 LinkedIn Group
    • Books
      • 280 Group Press
        • 42 Rules of Product Management
        • Agile Excellence for Product Managers
        • The Phenomenal Product Manager
        • Expert Product Management
      • Lean Product Management Book
      • Product Management Books
      • Marketing Books
      • Book Reviews
      • Product Marketing Books
    • Productivity & Learning
      • Webinars
      • Silicon Valley Marketing Directory
      • Product Management Software
      • Free Templates
        • Market Requirements (MRD) Samples
        • Developer Program Roadmap
        • AdWords Strategies
        • Press Release
        • Bug & Feature Database
        • AdWords ROI Calcuator
        • Feature Priority Matrix
        • Competitive Matrix Chart
        • Product Launch Marketing Budget
      • White Papers
  • Contact
    • Support & FAQ
    • Corporate
    • Work for Us
    • Affiliate Program
Home » Resource Central » Books

42 rules 129 x 2002 Books42 Rules of Product Management

By Brian Lawley & Greg Cohen of the 280 Group
’42 Rules of Product Management‘ is a collection of product management wisdom from forty experts from around the world. With over five hundred years of combined hands-on product management and product marketing experience, the authors each shares one rule that they think is critical to know to succeed in product management.  Whether you are a seasoned and experienced product manager or are just starting out, ’42 Rules of Product Management‘ will help you lead with greater effectiveness and influence.

Agile product Management book2 194x300 BooksAgile Product Management Excellence

By Greg Cohen, 280 Group consultant & trainer
Software companies are rapidly turning to Agile development to cope with fast changing markets and borderless competition.  Yet little has been written to guide product managers through the transition to working with Agile teams and the huge benefits that doing so affords. Agile Excellence is a plain-speaking guide on how to work with Agile development teams to achieve phenomenal product success.

product manager book129X139 Books

The Phenomenal Product Manager

The Product Manager’s Guide to Success, Job Satisfaction and Career Acceleration.

By Brian Lawley, CEO & Founder of the 280 Group
The Phenomenal Product Manager goes beyond the basics and teaches you how to work more effectively with your teams, how to influence when you have no formal authority, how to get the most important work done in less time and how to manage and accelerate your career.

epmtb 194x300 Books

Expert Product Management

Advanced Techniques, Tips and Strategies for Product Management and Product Marketing.

By Brian Lawley, CEO & Founder of the 280 Group
Covers advanced topics such as how to prioritize feature requirements, build product roadmaps, plan and execute high-impact product launches, run more effective beta programs and get great reviews for your products.

optimal product management process 150x150 Books

Optimal Product Process

A Modern and Flexible Standard for Highly-Effective Product Management & Product Marketing

By Brian Lawley, CEO & Founder of the 280 Group
Describes the industry-standard Optimal Product Process from the 280 Group.

 

 

 

Overview

product management marketing brochure  
Brochure

product management marketing course catalog
Course Catalog

Upcoming Events

  • February 9, 2012Certified Product Manager Intensive Prep Course & In-Person Exam- TX
  • February 10, 2012Agile Product Management Excellence, Austin, TX
  • February 13, 2012Optimal Product Management and Product Marketing, San Jose
  • February 15, 2012Optimal Product Management and Product Marketing- Mexico
  • Link to Calendar


Sign up for our newsletter!

Sign up for our Newsletter Product Management Consulting & Training

Books

RSS Optimal Product Management Blog Feed

  • Optimal Product Process Book
  • Product Management New Year’s Resolution: Just Say No (Gracefully)!
  • Lean Product Management Book

Latest Tweets

Company

  • About
  • Team
  • Testimonials
  • Clients – Projects
  • News
  • Partners
  • Awards
  • Work Samples

Services

  • PM Assessment
  • Consulting & Contractors
  • Product Management
  • Product Marketing
  • Coaching & Mentoring

Training

  • Help Me Decide
  • Course Listing & Pricing
  • Public Training Courses
  • Private Training
  • Self-Study
  • Certifications

Products

  • Certifications
  • PM Office
  • Toolkits & Templates

Resource Central

  • Profession
  • Careers
  • Books
  • Learning & Productivity

Contact

  • Corporate
  • Support & FAQ
  • Work for Us
  • Affiliate Program

The 280 Group helps companies worldwide delight their customers and produce massive profits by providing product management and product marketing consulting, contractors, training, certifications, templates and books. Website content Copyright 2003-2011, 280 Group LLC. All rights reserved including the right of reproduction in whole or in part of any form. 280 Group, the 280 Group logos, PM Office, Optimal Product Management Training, Optimal Product Management Assessment, Product Roadmap Toolkit, Product Launch Toolkit, Product Lifecycle Toolkit, Beta Program Toolkit, Product Review Program Toolkit, Competitive Analysis Toolkit, Developer Program Toolkit and other marks are trademarks of 280 Group LLC. Blackblot, AIPMM, CPM, CPMM and other marks are property of their respective owners.

Site design by Fly Design Media | Site Development by Melinda Roberts

  • Home
  • Company
  • Training
  • Services
  • Products
  • Resources
  • Calendar
  • Contact
  • Affiliates
  • Sitemap
  • Privacy Policy