Product Roadmap Toolkit™
Templates & training to help you create more compelling and effective roadmaps in less time.
Product roadmaps can mean the difference between success and failure when delivering and marketing your products. Done correctly they can can be one of the most effective tools you have, and can help win and keep large customers and partners, guide the engineering and strategic planning efforts of a company and set the vision and expectations for what will be delivered over time.
The Product Roadmap Toolkit includes training
& templates covering 14 types of roadmaps.
Used by thousands of companies worldwide, and based on the 280 Group’s methodology and over 200 years of the team’s combined hands-on product management and product marketing experience, the Product Roadmap Toolkit includes everything that you need in order to learn how to create all of the different types of roadmaps, how to prioritize requirements and projects and how to build a corresponding roadmap for both internal company use and for external audiences.
The Product Roadmap Toolkit gives you the tools, templates and training you need so that you can create roadmaps that help you:
- Influence and lead your team more effectively
- Communicate your product vision and strategy
- Use different types of roadmaps effectively
Create more compelling and effective roadmaps
- Product roadmap templates incorporate best practices based on 200+ years of practical hand-on experience
- Drive internal development & resource priorities more effectively
- Communicate your product plans in a more credible manner to external partners, customers, press, analysts and investors
Save time
- Easy to use click-and-type templates in PowerPoint and Excel format
- Focus on content, not formatting
- Fully customizable – add your own company logo, header and footer information, etc.
Comprehensive toolkit includes everything you need to get started
- Narrated on-demand training seminar/presentation:
- Types of roadmaps
- Common uses for roadmaps
- 8 step process for creating internal & external roadmaps
- Prioritizing features using matrices, four quadrant analysis and Kano analysis
- Roadmaps for multiple product lines
- Best practices
- Examples & samples
- Tips & strategies for success
- 14 types of roadmaps covering quarterly, annual and combined timelines
- 75 product line roadmap templates in all (PowerPoint and Excel)
- Three different styles/designs to choose from for each roadmap
- Product Roadmap generator (Excel 2003/2007 and Excel 2010 versions)
- Feature Prioritization Matrix
- Four Quadrant analysis matrix
- Kano analysis matrix
- Project Prioritization Matrix for multiple product lines
- Solution Component Matrix
- Product Roadmap best practices white paper
- Free half hour consultation with the 280 Group
Product Roadmap Toolkit™
$99
- Instant electronic download
- Everything you need to get started creating compelling roadmaps
- Narrated training course
- Covers 14 types of roadmaps
- Includes 75 roadmap templates in three styles (Excel & Powerpoint)
- Samples & examples
Testimonials
The Product Roadmap Toolkit gives you a whole set of templates that a product manager can use to effectively envision, develop, and communicate a roadmap for the product. Product managers are often working on their own, with very few standards to look to as they carry out their mission. The materials available in the Product Roadmap Toolkit give a product manager a running start to a roadmap that can easily be customized to suit the specific priorities of the product and company.
- Jaques Murphy, Editor, Editor, Product Management Challenges Newsletter (www.ProductManagementChallenges.com)
I’m a creature of marketing methodologies and this Product Roadmap Toolkit is an excellent example. It could save you a year in getting your products RIGHT as well as helping close big deals.
- Ken Davis, Organizer, www.4marketeers.com, Former Adjunct Professor of Product Management in the Santa CLara University MBA Program
Your product roadmap toolkit has given me an excellent framework from which to make feature prioritization tradeoffs and build roadmaps that are realistic. The tutorial had a number of great ideas. Instantly usable. Good stuff! Thank you!
- James Dillworth, Founder/CEO, Real Life Gifts (experienceTHIS, Inc.), www.reallifegifts.com
The online presentation and templates have been helpful. I have done boatloads of roadmaps over the years with CEOs CTOs and everyone has their own way. Your package served as a nice refresher and helped me design roadmaps that have brought clarity to our process.
- Ian Locke, Vice President Operations, VFM Leonardo Inc.

Nominated for the Association of International Product Marketing & Management (AIPMM)
“Excellence in Product Management Tools” award!
Product Roadmap Toolkit™
$99
- Instant electronic download
- Everything you need to get started creating compelling roadmaps
- Narrated training course
- Covers 14 types of roadmaps
- Includes 75 roadmap templates in three styles (Excel & Powerpoint)
- Samples & examples
Still not sure? Compare our toolkits, read our FAQ or download a free evaluation version.
Policies
REFUNDS
We provide downloadable evaluation versions, screen shots and other information so that you know what to expect when you purchase our products. Please make sure that you thoroughly review these before deciding to make a purchase. If you have made a purchase in error or are not satisfied we offer a 10 day money back guarantee.
30 MINUTE CONSULTATION
The thirty minute consultation is limited to 30 minutes per customer, regardless of how many toolkits are purchased. SINGLE USER LICENSE This product is governed by a single user license and may only be used by one person. If others wish to use it they will need to purchase their own copy. Multiple user and site licenses are available – please contact the 280 Group for details.
SINGLE USER LICENSE
This product is governed by a single user license and may only be used by one person. If others wish to use it they will need to purchase their own copy. Multiple user and site licenses are available – please contact the 280 Group for details.




























