Product Launch Templates, Tips, Samples, Examples & Resources
Product Launch Toolkit™Plan and execute high-impact product launches using
templates, samples, guidelines/tips, a narrated on-demand
training presentation seminar and other tools and resources.
Price: $99
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An effective product launch can make a huge impact on whether a product succeeds or fails in the marketplace.
The Product Launch Toolkit includes templates, samples/examples, tips and a narrated presentation seminar so that you can learn how to plan and execute a high-impact product launch. Based on twenty years of experience and dozens of product launches, the toolkit teaches best practices and gives you the tools, templates and training so that you can:
- Achieve your revenue goals
- Position your product against competitors
- Create"buzz" with customers & the industry
- Save time creating launch documents
- Learn best practices for product launches
- Give your product the best chance of success
Create more compelling and effective launch plans & execute them better
- Get the executive buy-in and budget you need
- Give your product the highest chance of success
- Leverage the learning and best practices from dozens of product launches
- Avoid common product launch pitfalls and mistakes
Save time
- Eliminate the need to create your own plans and templates from scratch
- Easy to use click-and-type templates in Word, PowerPoint
and Excel format
- Focus on content, not formatting
- Fully customizable - add your own company logo, header
and footer information, etc.
Comprehensive
toolkit includes everything you need to get started
- Narrated on-demand training presentation
How to Plan & Execute a Successful Product Launch
- The Value of a Well-Executed Launch
- Types of Launches
- Setting Goals
- Critical Elements of a Successful Launch
The 42 slide narrated presentation seminar teaches you how to plan and
execute a successful product launch and how to avoid common mistakes.
- Templates
For the most common product launch plan documents (17 templates included)
- Product Launch Plan (Word Template)
- Competitive Product Comparison (Excel Template)
- Press Release Background Document(Word Template)
- Press Release (Word Template)
- Press Kit Checklist(Excel Template)
- Product Overview One Pager (Word Template)
- Features & Benefits (Word Template)
- Product Launch Checklist (Excel Template)
- Product Launch Marketing ROI Calculator (Excel Template)
- Product Launch Marketing Budget (Excel Template)
- Collateral & Sales Tools Checklist (Excel Template)
- Competitive Feature Matrix (Excel Template)
- SWOT Analysis (PowerPoint Template)
- Online Advertising ROI Calculator (Excel Template)
- Positioning Statement & Matrices (PowerPoint Template)
- Press & Analyst Presentation (PowerPoint Template)
- Customer Presentation (PowerPoint Template)
Pre-formatted, well-thought out templates allow you to plan and
create your product launch documents quickly and easily.
- Samples & Examples
To use as a reference when creating your own launch documents (8 samples included)
- Competitive Comparison (PDF Sample/Example)
- Features & Benefits (PDF Sample/Example)
- Positioning Statement & Matrix (PDF Sample/Example)
- Press & Analyst Launch Timeline (PDF Sample/Example)
- Product Launch ROI Calculation (PDF Sample/Example)
- Product Launch Timeline (PDF Sample/Example)
- Product Launch Marketing Budget (PDF Sample/Example)
- Press Release Sample (PDF Sample/Example)
Leverage the samples & examples that are included to give you a
better idea of how to create your own documents.
- Guidelines & Tips
To give you additional tools and examples of how to run a better launch (5 tips/guidelines included)
- Product Naming (PDF Tips & Guidelines)
- How to Write Features and Benefits (PDF Tips & Guidelines)
- Press Release Guidelines (PDF Tips & Guidelines)
- Top 10 Product Launch Mistakes (PDF Tips & Guidelines)
- Google AdWords Tips & Strategy (PDF Tips & Guidelines)
The included guidelines and tips teach you how to do things the
right way while avoiding common mistakes
.
- Free 30 Minute Consultation
Includes a 30 minute consultation with the Product Management and Product Marketing experts at the 280 Group. Use the consultation to help provide you with direction and insight while writing your product launch plan or before getting started .
Nominated for the Association of International Product Marketing & Management (AIPMM)
"Excellence in Product Management Tools" award!
The 280 Group product launch methodology, toolkits and templates are used by thousands of customers worldwide, including 3Com Corporation, Agile Software, Agilent Technologies, Microsoft, SAP, Toshiba, Autodesk, Cisco, Citrix, Claritas, D-Link, Dolby Laboratories, Fandango, Hewlett Packard, IBM, Monster.com, NEC, NetManage, SugarCRM, Travelocity, VeriSign, VMware, Yahoo and many more.
Buy it Now!
You could spend hundreds of hours learning best practices for product launches and creating your own set of Word, Powerpoint and Excel templates, and you could potentially lose hundreds of thousands or even millions of dollars of revenue if you product launch fails. Or you can
buy the Product Launch Toolkit and learn best practices, avoid mistakes and plan and execute a highly-effective product launch.
At only $99, the Product Launch
Toolkit is easily worth the savings you'll get in terms of time and effort PLUS the dramatically increased revenue your product will achieve as a result of running an excellent product launch. It
includes all of the following materials:
- INSTANT ELECTRONIC DOWNLOAD
- Narrated on-demand training presentation that teaches you how to plan & execute a product launch
- 17 templates in PowerPoint , Excel & Word format covering the most critical launch plan deliverables
- 6 sets of guidelines & tips to provide you best practices and mistakes to avoid
- 8 sets of samples & examples to leverage as you create your documents
- 280 Group Product Management best practices
white papers.
- Product Management and Product Marketing example
and sample documents.
- 30 minute consultation with the 280 Group
Product Management experts.
To purchase and download the 280 Group Product Launch Toolkit click on the button below to use our secure online payment system or send a check for $99 (make sure to include your email and mailing address) to:
280 Group LLC
1350 Dell Avenue, Suite 105
Campbell, CA 95008
Price: $99
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our FAQ or download a free evaluation version .
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30 MINUTE CONSULTATION
The thirty minute consultation is limited to 30 minutes per customer, regardless of how many toolkits are purchased.
SINGLE USER LICENSE
This product is governed by a single user license and may only be used by one person. If others wish to use it they will need to purchase their own copy. Multiple user and site licenses are available - please contact the 280 Group for details.
WINZIP
The download file is in Winzip format. We recommend you download and install the free evaluation version of Winzip to de-compress the files. You may use any utliity that you want (WinRAR, build-in Windows unzipping, etc.), but the only one we have tested and "officially" support is Winzip.