Optimal Product Process book now available! We are VERY excited to announce the availability of our newest book in the 280 Group Press series: Optimal Product Process A Modern and Flexible Standard for Highly-Effective Product Management and Product Marketing.
As product managers we are constantly bombarded with requests: Put this new feature in the product! Drop everything – I need you to travel to a customer and do a product demo! Quick, give me a competitive selling sheet by tomorrow!